News – Page 3 – Wild Rye

Here’s to the Moms.

Here’s to the Moms.

Mother’s Day is a day to celebrate the women who carried, birthed, raised, supported, adopted, inspired and made us who we are. It is also a day to...

introducing: the wild rye x juliana collab

Juliana and Wild Rye—two of the most badass, women-led brands in the bike biz—are all about creating a vibrant mountain bike community for women ri...

How to Rekindle Your Love for Mountain Biking

It’s only natural to feel a little bit of a slump when it comes to mountain biking, especially after a long winter. After all, we can’t expect to b...

Meet the Artist: Kelsey Van Patten

Meet Kelsey Van Patten, our designer slash resident fashionista. Based in Encinitas CA, this surfer gal is the artist behind our palettes, patterns...

peel back the layers: behind the new LITE Baselayer Collection

The new LITE collection is inspired by WR gals who like to get after it. But what exactly does it take to make the perfect light baselayer that kee...

Trip Report: Baja

Ok, we know you might be thinking “how original, Wild Rye went BACK to Mexico.” Yes, it’s true. Can you blame us for loving icy Mexican beers, chea...

Hut Trippin': From Planning to Packing with Krystin Norman

If you haven’t gone on a hut trip before, I guarantee that once you do it will become an annual “must do” for your winter. There is nothing quite l...

B The Change — Wild Rye is B Corp!

When you shop B Corp, you’re supporting a brand that is part of a vital movement. You’re supporting a brand that has vowed – and proven its commitm...

From Bikes to Books.

While it can be a bit of a buzzkill for big outdoor excursions, these shoulder season months are the perfect time to cozy up with your favorite wa...

This One's a Hat Trick: The Wild Rye x Title Nine x Skida Trilab

Going into the 5th year of our women-led love affair, we wanted to spice things up and bring a 3rd partner: this collab has officially become a tri...

let's talk about hemp, baby.

We didn’t just pick hemp willy-nilly because it’s soft or because it’s also something you can enjoy recreationally. Choosing hemp to make our cozy ...

One is Not Enough.

Photo by Katie Lozancich Spoiler alert: you’re going to have goosebumps watching Nexus. It’s raw and real in ways that feel big and genuine. Sure...

'tis the (ski movie) season!

Let’s Get Hyped for Ski Season, BBs. The last moments of fall always seem to fly by. Mom jeans and cozy sweaters make their way to the front of o...