![[Grape Expectations] Danner 3/4 Zip grape expectations front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4670.jpg?v=1771442492&width=2048)
![[Grape Expectations] Danner 3/4 Zip flatlay in purple and pink spotted pattern, grape expectations](http://wild-rye.com/cdn/shop/files/DANNER_Grape_Expectations.jpg?v=1771442492&width=2160)
![[Shaded Spruce] Heyburn 3L Jacket in shaded spruce, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE5928.jpg?v=1775078255&width=2048)
![[Shaded Spruce] Heyburn 3L Jacket in Shaded Spruce, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnJacket_Spruce_1.jpg?v=1775078255&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, on model front full body view](http://wild-rye.com/cdn/shop/files/WILDRYE6166.jpg?v=1775078270&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnBib_Spruce_1.jpg?v=1775078270&width=2048)
![[Olive You] Freyah Pant Olive front full body view](http://wild-rye.com/cdn/shop/files/WILDRYE3613.jpg?v=1771442693&width=1815)
![[Olive You] Freyah Pant Olive flatlay](http://wild-rye.com/cdn/shop/files/FREYA_OLIVEYOU.jpg?v=1771442693&width=2160)
![[Understory Blocked] Understory blocked bassett half zip, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE3814.jpg?v=1775078429&width=2048)
![[Understory Blocked] Bassett half zip in black with understory blocked side panels, flatlay](http://wild-rye.com/cdn/shop/files/BassettHalfZip_Understory.jpg?v=1775078429&width=2160)
![[Storm] Storm blue baselayer legging with green waistband, front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4198.jpg?v=1771012360&width=2048)
![[Storm] Storm blue baselayer legging with green waistband, flatlay](http://wild-rye.com/cdn/shop/files/BassettLegging_Storm.jpg?v=1771012360&width=2160)
![[Iris] Payette pullover in Iris, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE5516.jpg?v=1771442128&width=2048)
![[Iris] Payette pullover in iris purple with floral contrast stiching, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePullover_Iris_1.jpg?v=1771442128&width=2048)
![[Shaded Spruce] Payette Insulated Pant in shaded spruce green, on model front crop view](http://wild-rye.com/cdn/shop/files/WINTERONBODY7904.jpg?v=1768412696&width=2048)
![[Shaded Spruce] Payette Insulated Pant in shaded spruce green, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePant_Spruce.jpg?v=1768412696&width=2048)
Wild Rye Journal
Bike Magazine: Wild Rye Targets Women’s Market
Bike Magazine's first look at Wild Rye: "Women's mountain bike clothing has long been problematic for apparel brands. Developing shorts and jersey that nail fit, fashion and function–not to mention...
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FORBES: Brand New Outdoor Clothing Company - Designed By Women, For Women
Wild Rye was founded by two women who are avid mountain bikers and skiers, with pedigrees in the outdoor equipment industry. They saw a need for well-designed, high-performing clothing for active w...
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Outside: Found - Better Women's Bike Layers
A shortage of functional, design-forward mountain bike apparel led one disgruntled rider to launch Wild Rye (formerly Buttermilk), a tiny startup dedicated to core female cyclists.
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