![[Grape Expectations] Danner 3/4 Zip flatlay in purple and pink spotted pattern, grape expectations](http://wild-rye.com/cdn/shop/files/DANNER_Grape_Expectations.jpg?v=1771442492&width=2160)
![[Grape Expectations] Danner 3/4 Zip grape expectations front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4670.jpg?v=1771442492&width=2048)
![[Amethyst] Heyburn 3L Jacket in amethyst, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnJacket_Amethyst_1.jpg?v=1775078255&width=2048)
![[Amethyst] Heyburn 3L Jacket in amethyst, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE6636.jpg?v=1775078255&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnBib_Spruce_1.jpg?v=1775078270&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, on model front full body view](http://wild-rye.com/cdn/shop/files/WILDRYE6166.jpg?v=1775078270&width=2048)
![[Reflections] Freyah Pant reflections purple flatlay](http://wild-rye.com/cdn/shop/files/WILDRYE-FREYAHSTORMLEAD.jpg?v=1771442693&width=3204)
![[Reflections] Person wearing a pink sleeveless top and purple freyah pants](http://wild-rye.com/cdn/shop/files/WILDRYE1839.jpg?v=1771442693&width=2048)
![[Understory Blocked] Bassett half zip in black with understory blocked side panels, flatlay](http://wild-rye.com/cdn/shop/files/BassettHalfZip_Understory.jpg?v=1775078429&width=2160)
![[Understory Blocked] Understory blocked bassett half zip, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE3814.jpg?v=1775078429&width=2048)
![[Storm] Storm blue baselayer legging with green waistband, flatlay](http://wild-rye.com/cdn/shop/files/BassettLegging_Storm.jpg?v=1771012360&width=2160)
![[Storm] Storm blue baselayer legging with green waistband, front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4198.jpg?v=1771012360&width=2048)
![[Iced Matcha] Payette insulated pullover in iced matcha green, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePullover_Matcha_1.jpg?v=1771442128&width=2048)
![[Iced Matcha] Payette insulated pullover in iced matcha, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE5647.jpg?v=1771442128&width=2048)
Bike Magazine: Wild Rye Targets Women’s Market
"Women's mountain bike clothing has long been problematic for apparel brands. Developing shorts and jersey that nail fit, fashion and function–not to mention durability and value–that appeal to a wide variety of tastes and body types is a daunting task and one few brands have been solely devoted to undertaking.
This is precisely where Wild Rye Apparel hopes to make its mark in the mountain bike world. The new brand launched today with four pieces: a short, a chamois and two primarily wool riding tops, a T and a long-sleeve Henley." - Nicole Formosa, Bike Magazine
Read more here.
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