
WRR2: Collyn Ahart, Bowndling
In episode 2 of Wild Rye Radio we talk to Collyn Ahart. Founder of Bowndling--maker of adventurewear for women--Collyn came up through the ranks of the agency world working with clients like Nike and Rapha before launching her own company. But only a year after launch, Bowndling shuttered. Collyn shares with us what it was like to live through a "fast failure," and shares some insights into the development and future of the outdoor womens market.
Wild Rye Radio is brought to you by Wild Rye, makers of design-forward outdoor apparel for women. #playwild


![[Grape Expectations] Danner 3/4 Zip grape expectations front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4670.jpg?v=1771442492&width=2048)
![[Grape Expectations] Danner 3/4 Zip flatlay in purple and pink spotted pattern, grape expectations](http://wild-rye.com/cdn/shop/files/DANNER_Grape_Expectations.jpg?v=1771442492&width=2160)
![[Abyss Reef] Close-up front view of the Freyah Bike Pant's high-rise waistband with snap closure in navy](http://wild-rye.com/cdn/shop/files/F26_Holly-Black_FreyahPant-AbyssReef_04.jpg?v=1787176760&width=1536)
![[Abyss Reef] Freyah Pant in abyss reef flatlay](http://wild-rye.com/cdn/shop/files/F26-FreyahPant-AbyssReef_8c120f3b-23a6-4b84-8612-97a6adc0333e.jpg?v=1790179472&width=1536)
![[Chestnut Storm] Bassett Half zip in chestnut storm, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE3940_8f7c2033-b3ac-44ea-97aa-c127c84c0194.jpg?v=1775078429&width=1177)
![[Chestnut Storm] Bassett Half zip in chestnut storm flatlay](http://wild-rye.com/cdn/shop/files/BassettHalfZip_Chestnut.jpg?v=1775078429&width=2160)
![[Storm] Storm blue baselayer legging with green waistband, front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4198.jpg?v=1771012360&width=2048)
![[Storm] Storm blue baselayer legging with green waistband, flatlay](http://wild-rye.com/cdn/shop/files/BassettLegging_Storm.jpg?v=1771012360&width=2160)
![[Iris] Payette pullover in Iris, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE5516.jpg?v=1771442128&width=2048)
![[Iris] Payette pullover in iris purple with floral contrast stiching, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePullover_Iris_1.jpg?v=1771442128&width=2048)





![[Olive You] Person wearing green overalls standing near a wooden bench outdoors.](http://wild-rye.com/cdn/shop/files/Eevashortoveralls_oliveyou.jpg?v=1772498694&width=2048)


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