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![[Iced Matcha] Keller Crop Tank iced matcha front crop](http://wild-rye.com/cdn/shop/files/1_c28d0b8e-0fd7-4037-bd98-1b989466e5db.jpg?v=1741123409&width=1024)
![[Matcha Morchella] Eleanor Chammy Matcha Morchella flatlay](http://wild-rye.com/cdn/shop/files/WILDRYE-ELANORMATCHALEAD_R1.jpg?v=1749682242&width=1024)
![[Matcha Morchella] Eleanor Chammy Matcha Morchella side pocket detail](http://wild-rye.com/cdn/shop/files/WILDRYE-_10326_1.jpg?v=1749682242&width=1024)
![[Olive You] Eeva short overalls olive green in layflat view](http://wild-rye.com/cdn/shop/files/WILDRYE-EEVAOVERALLSPRUCELEAD_R1.jpg?v=1740700436&width=1024)
![[Olive You] Eeva short overalls olive green front full body](http://wild-rye.com/cdn/shop/files/WILDRYE-_10963.jpg?v=1740700436&width=1024)
![[Matcha Morchella] Matcha Morchella print Rita 6" bike short layflat](http://wild-rye.com/cdn/shop/files/WILDRYE-RITAMATCHALEAD_R1.jpg?v=1754605456&width=1024)
![[Matcha Morchella] Matcha Morchella print Rita 6" bike short full body](http://wild-rye.com/cdn/shop/files/WILDRYE-_11769.jpg?v=1754605456&width=1024)
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News
2021 Wrapped: "BEST OF" Wild Rye Collection
With only one day to go for holiday shipping deadlines and a week before the New Year, we figured we'd just leave these reviews here for any last minute gift ideas. Here's the BEST OF WILD RYE: Hol...
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Tired of inadequate gear, lack of role models and a thick glass celling, women are rebuilding the outdoor culture and industry for themselves.
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Outside Buyers Guide: Sandia & Wild Rye Shorts
"Thanks to Wild Rye the benchmark for bike jerseys has been elevated"
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Shape: The Cutest Winter Sports Base Layers for Après-Ski
Channel warmer weather with this cute tropical palm set from newly launched (and women owned!) activewear company Wild Rye.
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OUTSIDE MAGAZINE'S NEW FAVORITE BASE LAYERS
Outside Magazine recently gave our Mauna Kea Collection base layers some serious testing. What's the verdict? A+
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TGR: BREAKING THE MOLD OF WOMEN’S OUTDOOR APPAREL
We caught up with the two entrepreneurs about of their insight in managing a small but growing apparel brand.
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Women's Health: The 22 Best Gifts For Fitness Fanatics
The 100 percent merino wool material of this female-designed long-sleeve base layer makes it moisture-wicking and odor-free.
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Cool Hunting: Mountain Biking Gear for Women
No full lycra kits here. This duo makes contemporary, functional clothing. We caught up with Cool Hunting on the launch of Wild Rye (formerly, Buttermilk)
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Bike Magazine: Wild Rye Targets Women’s Market
Bike Magazine's first look at Wild Rye: "Women's mountain bike clothing has long been problematic for apparel brands. Developing shorts and jersey that nail fit, fashion and function–not to mention...
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FORBES: Brand New Outdoor Clothing Company - Designed By Women, For Women
Wild Rye was founded by two women who are avid mountain bikers and skiers, with pedigrees in the outdoor equipment industry. They saw a need for well-designed, high-performing clothing for active w...
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Outside: Found - Better Women's Bike Layers
A shortage of functional, design-forward mountain bike apparel led one disgruntled rider to launch Wild Rye (formerly Buttermilk), a tiny startup dedicated to core female cyclists.
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