![[Grape Expectations] Danner 3/4 Zip flatlay in purple and pink spotted pattern, grape expectations](http://wild-rye.com/cdn/shop/files/DANNER_Grape_Expectations.jpg?v=1771442492&width=2160)
![[Grape Expectations] Danner 3/4 Zip grape expectations front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4670.jpg?v=1771442492&width=2048)
![[Amethyst] Heyburn 3L Jacket in amethyst, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnJacket_Amethyst_1.jpg?v=1775078255&width=2048)
![[Amethyst] Heyburn 3L Jacket in amethyst, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE6636.jpg?v=1775078255&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_HeyburnBib_Spruce_1.jpg?v=1775078270&width=2048)
![[Shaded Spruce] Heyburn 3l bibs in shaded spruce, on model front full body view](http://wild-rye.com/cdn/shop/files/WILDRYE6166.jpg?v=1775078270&width=2048)
![[Reflections] Freyah Pant reflections purple flatlay](http://wild-rye.com/cdn/shop/files/WILDRYE-FREYAHSTORMLEAD.jpg?v=1771442693&width=3204)
![[Reflections] Person wearing a pink sleeveless top and purple freyah pants](http://wild-rye.com/cdn/shop/files/WILDRYE1839.jpg?v=1771442693&width=2048)
![[Understory Blocked] Bassett half zip in black with understory blocked side panels, flatlay](http://wild-rye.com/cdn/shop/files/BassettHalfZip_Understory.jpg?v=1775078429&width=2160)
![[Understory Blocked] Understory blocked bassett half zip, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE3814.jpg?v=1775078429&width=2048)
![[Storm] Storm blue baselayer legging with green waistband, flatlay](http://wild-rye.com/cdn/shop/files/BassettLegging_Storm.jpg?v=1771012360&width=2160)
![[Storm] Storm blue baselayer legging with green waistband, front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE4198.jpg?v=1771012360&width=2048)
![[Iced Matcha] Payette insulated pullover in iced matcha green, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePullover_Matcha_1.jpg?v=1771442128&width=2048)
![[Iced Matcha] Payette insulated pullover in iced matcha, on model front crop view](http://wild-rye.com/cdn/shop/files/WILDRYE5647.jpg?v=1771442128&width=2048)
![[Shaded Spruce] Payette Insulated Pant in shaded spruce green, flatlay](http://wild-rye.com/cdn/shop/files/WildRye_PayettePant_Spruce.jpg?v=1768412696&width=2048)
![[Shaded Spruce] Payette Insulated Pant in shaded spruce green, on model front crop view](http://wild-rye.com/cdn/shop/files/WINTERONBODY7904.jpg?v=1768412696&width=2048)
News
WELCOME TO WILD RYE RADIO. AN INTRO
Welcome to Wild Rye Radio! It's here, it's finally here! Listen along to find out more about our podcast and the stories you can expect in the coming months!
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Cool Hunting: Mountain Biking Gear for Women
No full lycra kits here. This duo makes contemporary, functional clothing. We caught up with Cool Hunting on the launch of Wild Rye (formerly, Buttermilk)
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Bike Magazine: Wild Rye Targets Women’s Market
Bike Magazine's first look at Wild Rye: "Women's mountain bike clothing has long been problematic for apparel brands. Developing shorts and jersey that nail fit, fashion and function–not to mention...
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FORBES: Brand New Outdoor Clothing Company - Designed By Women, For Women
Wild Rye was founded by two women who are avid mountain bikers and skiers, with pedigrees in the outdoor equipment industry. They saw a need for well-designed, high-performing clothing for active w...
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Outside: Found - Better Women's Bike Layers
A shortage of functional, design-forward mountain bike apparel led one disgruntled rider to launch Wild Rye (formerly Buttermilk), a tiny startup dedicated to core female cyclists.
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