



She Goes Back Cinch Hat
To celebrate our first-ever outerwear launch, we teamed up with Wild Rye pro team rider and artist Georgie Knox to create something truly special. These custom beanies are one-of-a-kind and handmade in Salt Lake City, where Georgie splits her time between charging on skis and sewing like a madwoman (we love a good duality moment).
With a very limited run available, these beanies won’t stick around for long—so snag yours while you can and wear a piece of Wild Rye history!
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for women, by women
Designed by women who live the outdoor lifestyle, we never compromise on fit, performance, or style, striving to be as inclusive as possible when developing our silhouettes.

the highest standards
We are fiercely committed to an ethical and sustainable supply chain and use only premium materials to ensure your clothing lasts a lifetime.

Our Promise to You
We create beautiful and technical apparel to empower women in the outdoors and beyond.